Saturday, June 23, 2007
Anime Music Video in Japan
Photo by Risa-Nyanko
Who is interested in "alicia florence with her hair down?" Someone googled this site with this keyword. I'd say, me too (^^;
I'd like talk about anime music video today. Mechataku told me anime music videos are very popular in US and Europe and almost every anime con has that sort of contest. Though I knew there are some show of anime music video by watching the website of anime con in US, I didn't know they are so popular.
In Japan, I think there're nothing like anime music video contest in common anime conventions. However, still they're very popular in Japan. Their stage is not anime conventions, but internet (usually on Youtube or Smilevideo). They are usually called as MAD movie.
I think the reason might be the troublesome process of getting approve of copyright. It is strange that in the case of dojin-book we don't care much about copyright... One of the reason might be the copyright organization of music (JASRAC) is quite powerful. (They "must" come to the organizer of anime con and say, "pay or being suited.")
JASRAC tries to remove unlicenced anime music video from internet too, but the pressure is not so strong at present.
Another reason would be that Japanese anime con is quite different from ones in US or Europe. For example, Comic Market has dojin market and cosplay, but nothing like contest or discussion. (I'd say Comic Market is not an anime convention, just a market) Show of anime music video has no space to join...
I think it is interesting to see anime music video or MAD movie in a large hall. It would be possible to get approved by JASRAC, then the problem is who would host and how to gather videos. Togethermore, I wonder how is the legal situation of anime music video abroad.
Appendix: In Japan, the most popular movie posting site is moving from Youtube to NicoNicoDouga(Smilevideo). In Smilevideo, you can leave your comment on the movie, and this is the source of popularity. It's difficult to explain the fun, but you can try it! (Though it is needed to register in Japanese language, and almost all comment is Japanese language)